An essential design service built to provide your business with a strategic, standout identity or website for launch, without the headaches of wasting time, AI generators or costly missteps.

Most business owners have great business plans and skills but aren’t so sure where to begin with their branding.

When you cut corners with your brand, or it isn’t set up for success with a solid strategy, it can be:

  • Difficult to make an impact and achieve any sort of cut-through

  • Selling points become unclear to potential customers

  • You’re at risk of losing potential customers

  • You can limit the opportunities for your business

Put your best foot forward with a brand that captures attention of your target audience and puts you in place for commercial success.

We know both launching a new business and growing a legacy business can be a major investment of both time and money - and the search for the right designer can sometimes feel like trying to find a needle in a haystack.

If you’ve started piecing together the DIY approach or thought about enlisting your mates cousin who does ‘design’ on the side - it might be time to rethink. gcdesign has partnered with countless new businesses and is an expert at strategic branding so you can be confident in your investment.

What can we build together?


Branding

Packaging Design

Custom Type

Signage & Wayfinding

Brand Implementation

Design for Print


Web Design

Shopify

UI & UX Design

SquareSpace

Wordpress

Design for Digital


  • We make original brands designed for commercial success, and help legacy brands continue to make a lasting impression.

    Whether you’re looking to develop a new brand or refresh an existing one - we can build unique brand systems and strong foundations that will support your business to reach its aspirations and goals.

  • With your new brand in place, we can work to support you in implementing it across your customer touch points. Whether that’s developing a website or online store, preparing signage and wayfinding for your workspace / vehicle, or developing creative for advertising. As well as all of the branded print & digital collateral you’re likely to need to help communicate with your customers.

  • We bring simple brochure websites to life that you can manage in the long-term. Built from scratch, our go-to platform Squarespace is perfect for startups that require a streamlined websites built to convey your business and its services. The backend performance is exceptional with built-in SEO controls, no ongoing maintenance or security hassles. The result is an fresh and engaging online home for your brand that won’t beak the bank.

  • We bring e-commerce websites to life that we can manage collaboratively. Built from custom themes, our go-to platform Shopify is perfect for businesses that require a streamlined e-commerce platform built to convert customers. The result is an engaging and functional online home for your e-commerce brand.

  • We bring larger and more complex websites to life that we can assist you in managing. Built from scratch, our go-to platform Wordpress is perfect for businesses that require a higher level of functionality and form from their website. The backend performance is exceptional and makes use of a library of plugins to help us develop a site that’s built for purpose. The result is a cohesive and fully functional online home for your brand.

Let’s build something you can be proud of and your customers will love.

A process of understanding

We immerse ourselves in the essence of your business, uncovering its purpose, vision, and the emotional connection that resonates with your current and future clients. We refine and articulate your story, creating an authentic and impactful brand foundation.

Transformational design

With a calculated and creative design approach, we share your story in a way that makes a great first impression and connects you with the people who matter most. Through authentic branding and visuals that resonate - we help you put your best foot forward so future clients see the best of you before you even meet.

Kind Words

‘Great to deal with and very client minded’

George is really great to deal with and very client minded with getting things right the way you want it, highly recommend

Ryan Heald, Director - Heald Construction

‘Executed to perfection’

Fantastic to work with, and great ideas! George is amazing to work with and everything was executed to perfection, we highly recommend!

Jo Weaver, Director - New Zealand Gift Hampers

‘Understood my vision and brought it to life’

I had the pleasure of working with George to design the logo for my startup. George was incredibly friendly and easy to communicate with throughout the entire process. He understood my vision and brought it to life. I was really happy with the final result and highly recommend George.

Ali West, Owner - Ethel & Bill

Finally, a meeting you can look forward to